Dragana Bajić Photo

Dragana Bajić

Content Creator – Productivity & Financial Management Expert

Dragana is a content writer and productivity expert with 15 years of experience helping SMEs make sense of time management, workflows, and efficiency. She’s written for financial institutions, B2Bs, SaaS startups, agencies, and solopreneurs, turning complex ideas into clear, actionable insights.

Dragana's bread and butter is connecting the dots between processes and profitability as smoother workflow means a healthier bottom line. What actually makes her a subject matter expert is deep understanding of aligning time, people, and priorities. Her expertise in workflow optimization and financial insights helps founders make data-driven decisions, from tracking key metrics to managing cost overruns.

Whether it’s breaking down key business metrics, optimizing workflows, or helping teams avoid common productivity pitfalls, Dragana loves turning numbers into stories and strategies. If you’re running a service business and feeling the growing pains, she’s here with the insights, tools, and real-world advice to help you work smarter, not harder.

LinkedIn

53 posts by Dragana Bajić

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How to track billable hours: 8 steps to stop losing revenue

Tracking billable hours isn’t just about timesheets – it’s about making sure every minute of client work gets paid. With the right steps, you can stop revenue leaks, boost transparency, and turn time into money without chasing your team for logs.

Growth 7 min read

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4 best capacity planning strategies for digital service businesses

Capacity planning isn’t one-size-fits-all, especially for service businesses juggling people, projects, and priorities. Whether you lean on forecasts, headcount planning, or real-time tracking, the right strategy helps you stay ahead of burnout, bottlenecks, and budget blowouts.

Growth 7 min read

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KPIs for Digital Marketing: How to pick most effective ones

Marketing KPIs are only useful if they measure what actually moves the needle. Clicks and impressions might look good on paper, but real impact comes from tracking actions that tie to revenue. Pick the wrong KPIs, and you’ll optimize for noise instead of results.

Marketing 7 min read

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6 Steps for proper workforce capacity planning

Workforce capacity planning is part math, part people skills, and all about avoiding chaos. Nail it, and your team stays productive without drowning in work or twiddling thumbs. Miss the mark, and it’s deadlines, burnout, and budget creep all at once.

Productivity 8 min read

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8 best capacity planning software & tools in 2025

In 2025, the best capacity planning software and tools do more than juggle calendars. They help agencies predict workload, prevent burnout, and plan smarter. Whether you’re growing fast or just trying to keep things smooth, these 8 tools make scaling feel a lot less chaotic.

Productivity 8 min read

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Project management software vs Excel: What to choose in 2025

Excel might be the old reliable, but in 2025, project management needs more than rows and formulas. Modern tools bring automation, collaboration, and real-time insights Excel just can’t match. If your agency’s scaling, it’s time to upgrade from spreadsheets to smart workflows.

Growth 9 min read

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