Dragana Bajić

Dragana is a content writer and productivity expert with 15 years of experience helping SMEs make sense of time management, workflows, and efficiency. She’s written for financial institutions, B2Bs, SaaS startups, agencies, and solopreneurs, turning complex ideas into clear, actionable insights.

Dragana's bread and butter is connecting the dots between processes and profitability as smoother workflow means a healthier bottom line. What actually makes her a subject matter expert is deep understanding of aligning time, people, and priorities. Her expertise in workflow optimization and financial insights helps founders make data-driven decisions, from tracking key metrics to managing cost overruns.

Whether it’s breaking down key business metrics, optimizing workflows, or helping teams avoid common productivity pitfalls, Dragana loves turning numbers into stories and strategies. If you’re running a service business and feeling the growing pains, she’s here with the insights, tools, and real-world advice to help you work smarter, not harder.